8th July 2019
In an online advertising campaign aimed at raising awareness about SASSFE and promoting donations by South African alumni, SASSFE recently partnered with Business Day Online and Polity.org.za.
The online advertising campaign, which ran during June and July 2019, included the donation of online advertising inventory on the web-sites and mobi-sites of the Business Day at www.businesslive.co.za and Polity at www.polity.org.za, exposed SASSFE’s branding and message to the hundreds of thousands of readers of these online news platforms.
The animated SASSFE adverts carried the distinctive SASSFE logo and urged alumni to make monetary contributions to SASSFE with the objective of assisting South African students in need.
The marketing campaign assisted SASSFE in advancing the organisation’s key objective of mobilising funds from a large body of alumni in a sustainable, repetitive, dependable and engaged manner.
One of SASSFE’s aims is to create and grow a new cultural norm whereby individuals commit to ensuring that all people in our society who have the facility to pursue a higher education can do so.
To make a contribution to SASSFE – click here